BarbiGreen

Barbi Green

Vice President, Brand and Content
Barbi Green is the Vice President, Brand and Content at IMO and has been with the company since 2019. Prior to IMO she led content marketing for IBM Watson Health’s medical imaging division, held various marketing positions in large non-profits, and worked as a writer and editor for a number of media outlets in Canada. Barbi earned a bachelor’s degree in Religious Studies from York University and a master’s degree in Integrated Marketing Communications from Northwestern University. In her spare time, she enjoys travel, all things 80s pop culture, and is learning to play the electric bass.

More from Barbi Green

Discover how clinical terminology serves as the Rosetta Stone of health IT, influencing everything from documentation to billing and beyond.
From helping NASA astronauts to payers, providers, and health tech, IMO Health has achieved a lot throughout its history – and we’re just getting started.
When exchanging information about a patient – and piecing together a complete and accurate “digital twin”– sharing a common clinical terminology is key.
Gary Gottlieb, MD, MBA, is confident technology can improve the human condition. It’s one of the many reasons he’s joined the board at IMO Health.
A lack of specificity in clinical documentation can negatively impact reimbursement, billing, and more. Read on to learn how to protect your bottom line.
Discover how specificity gets lost at the point of care (and beyond) and how it could impact your organization’s bottom line.
With our new name (IMO Health) comes a refreshed visual identity that mirrors the company’s growth and transformation. Learn why we’re changing things up.
Learn how Ozarks Healthcare employed IMO’s medical problem list tool to reduce redundancies and inaccuracies, boosting provider engagement and patient care.
Better understand the barriers to data quality – like inconsistent and unstructured data – and why addressing them is crucial to achieving an accurate and complete digital health record.
Explore the challenges of data quality in healthcare and how to navigate unstructured data for more accurate “digital twins.”
IMO surveyed 300 physicians on medical problem list challenges and opportunities, revealing the impact of inaccuracies, redundancies, and organizational issues on clinician frustration.
Explore insights from 300 providers on improving the medical problem list to enhance patient care and ease administrative burdens.